If Everyone Hates Negative Attack Ads, Why Do They Work? | Scott Baradell, CEO of Idea Grove

WLW News Radio broadcasting in Cincinnati asked Scott Baradell to come on the air for a live interview on 9.24.24. ️ Unmute this video.

Scott Baradell is an expert on branding and trust. He heads up Idea Grove, a full service marketing company that has been helping companies and organizations tell their story for the past two decades.

He’s the author of Trust Signals: Brand Building in a Post-Truth World:

#scottbaradell #ideagrove #donaldtrump #kamalaharris