WHO News Radio broadcasting in Des Moines, Iowa asked Scott Baradell to come on the air for an interview on 10.29.24. ️ Unmute this video.
Scott Baradell is an expert on branding and trust. He heads up Idea Grove, a full service marketing company that has been helping companies and organizations tell their story for the past two decades.
He’s the author of Trust Signals: Brand Building in a Post-Truth World:
https://www.amazon.com/Trust-Signals-…