Study: People Are More Likely To Share Misinformation If It Sparks ‘Moral Outrage’ | Scott Baradell

Study: People Are More Likely To Share Misinformation If It Sparks ‘Moral Outrage’ – WHO News Radio broadcasting in Des Moines, Iowa asked Scott Baradell, CEO of Idea Grove, to come on the air for an interview on 12.30.24 to give his insights on this.

Scott Baradell is an expert on branding and trust. He heads up Idea Grove, a full service marketing company that has been helping companies and organizations tell their story for the past two decades.

He’s the author of Trust Signals: Brand Building in a Post-Truth World:
https://www.amazon.com/Trust-Signals-…